2014년 12월 7일 일요일

Final Draft


  In our everyday life, we are faced with many commercials which is one of the companies' strategy to promote their commodities. Marketing is the organization of the sale of the product. Let's think about our daily life, we naturally experience many marketing strategy that companies use to draw a customer. Marketing strategies include planning, website Design, Social Media and so on, Marketing strategy could have a lot of positive effects that we are not aware of it. But, it's important to aware of there are positive effects of marketing strategy and the difference among numerous companies marketing strategy.
  The marketing strategy means the organization of the sale of the products. For example, deciding on its price, areas that it should be supplied to. The common marketing strategy is 4P strategy which contains 'Products, Prices, Promotions, Place'. Nowadays, there are various kinds of marketing strategy all over the world, for instance, the MacDonalds lunch time sale and Drive-through are the kind of time marketing. Like the lunch time sale and Drive-through of the MacDonalds, there are various kinds of marketing strategy. This marketing strategy can create a positive effects on society, business, children's behavior and so on.
 Satisfaction of the individual as a consumer is the aim of marketing. In society, business, they have goals or needs that have to consider the judging the effects of marketing. Also, when the marketing strategy end in successful, many people will purchase the products and the economy is positively affected. To children, they can become informed about the products they purchase and develop the skills to determine what is acceptable.
 There will be opponents that marketing has no influence or bad effects on society, business, children's behavior and so on. However, even they don't believe, we all live with the marketing strategy. As the technology almost everyone has smartphone which is easy to exposed to the marketing. "Kakaotalk" can be an example of marketing strategy. Since the "Kakaotalk" appeared, people can easily faced the commercials which is the marketing strategy of the company. Many companies promote their products by "Kakaotalk plus friend event" or "item store". Companies inform useful information for customers through the social network service. We should aware of the marketing and should raise the cognition about recognize the effects of marketing to not fall into bad temptation of purchasing products.
   
Marketing is an important way to promote the companies' products and to decide its price. There are various kinds of marketing we experience in daily life. The Valentine'S day, White day and so on is the examples of day marketing. For instance, in valentine's day B2B company held customer appreciation valentine. They gave e-mail to all customers about their brand sale news, also the show love to the charity. It can be a good chance to customers to get an opportunity through the brand sale news. In addition, there is a lifestyle marketing. It is focused on the lifestyle of the people and persuade consumers to buy their products like the morning menu only for the businessman, walking shoes and so on. Marketing attracts the people through providing the convenience service for individual.
Satisfaction of the individual as a consumer is the aim of marketing. In society, business, they have goals or needs that have to consider the judging the effects of marketing. Also, when the marketing strategy end in successful, many people will purchase the products and the economy is positively affected. To children, they can become informed about the products they purchase and develop the skills to determine what is acceptable. The most important part to decide the marketing strategy is defined or seize your consumers preferences. It will be connected to the purchasing rate of the company's commodity.
 Some people might say marketing strategy is luring customers and it has not always good effects. It is complicated to determine which is marketing and not. The opponents of the "Marketing strategy has positive effects" stated that marketing strategy have no relation with the customer's purchase rate. Even if many people are not aware of the marketing strategy, many companies spend time creating new marketing strategy to promote their commodities to the customers. Every day, we can experience numerous of novel marketing strategy and it is connected with the purchase rate. If the marketing goes successfully, many people will aware of the product and they will purchase more.
 Second, they stated that customer's preference on products is most important thing to promote the products. Marketing is the structure of the sale of the product, For example, deciding on its price, areas that it should be supplied to. Companies always consider the customer's preference to conduct the new marketing strategy.
  There are numerous marketing strategies all over the world. It related with the purchase rate of the customer, so it has an influence on companies' profits.  If there are no marketing strategy to attract the customers, we cannot see the intresting commercials or the creative promotion of product. We can enjoy the convenience through many marketing strategies. Marketing strategy will bring positive effects for the customers and for the society!


http://sales-management-slides.com/marketing-strategy-of-mcdonalds/

2014년 11월 16일 일요일

Second Draft

In our everyday life, many companies use various marketing strategy to attract the customer buy their products. Think about our daily life, we naturally experience many marketing strategy that companies use to draw a customer. Furthermore, marketing strategy could have a lot of positive effects that we are not aware of it. You might think so it is a commonplace that doesn't need an explanation. But, it's important to aware of there are positive effects of marketing strategy and the difference among many companies marketing strategy.
 
The marketing strategy means the organization of the sale of product, For example, deciding on its price , areas that it should be supplied to. Nowadays, there are various kinds of marketing strategy all over the world, for instance the MacDonald lunch time sale is the kind of time marketing. Like this, there are various kinds of marketing strategy. This marketing strategy can create a positive effects on society, business, children's behavior and so on.
Satisfaction of the individual as a consumer is the aim of marketing.In society, business, they have goals or needs that have to be taken into account in judging the effects of marketing. Also, when the marketing strategy end in successful, many people will purchase the products and the economy is positively affected. To children, they can become informed about the products they purchase and develop the skills to determine what is acceptable.
There will be opponents that marketing has no influence or bad effects on society, business, children's behavior and so on. However, even they don't believe, we all live with the marketing strategy. we should aware of the marketing and should raise the cognition about recognize the effects of marketing to not fall into bad temptation of purchasing products.
 
Marketing is important way to promote the companies's products and deciding its price. There are various kinds of marketing we experience in daily life. The Valentine's day, Pepero day, White day and so on is the examples of day marketing. For instance, in valentine's day B2B company held customer appreciation valentine. They gave e-mail to all customers about their brand sale news, also the show love to the charity. It can be a good chance to customers to get an opportunity through the brand sale news. In addition, there is a lifestyle marketing. It is focused on the lifestyle of the people and persuade consumers to buy their products like the morning menu only for the businessman, walking shoes and so on. Marketing attract the people through provide the convenience service for individual.
Satisfaction of the individual as a consumer is the aim of marketing.In society, business, they have goals or needs that have to be taken into account in judging the effects of marketing. Also, when the marketing strategy end in successful, many people will purchase the products and the economy is positively affected. To children, they can become informed about the products they purchase and develop the skills to determine what is acceptable. The most important part to decide the marketing strategy is define or seize your consumers preferences. It will be connected to the purchasing rate of the your company's commodity.
My arguments are not always correct and can have flaws. It is complicated to determine which is marketing and not.They first stated that marketing strategy have no relation with the customer's purchase rate. Even if many people are not aware of the marketing strategy, many companies spend time creating new marketing strategy to promote their commodities to the customers. Everyday, we can experience numerous of novel marketing strategy and it is connected with the purchase rate. If the marketing goes successfully, many people will aware of the product and they will purchase more.
Second, they stated that customer's preference on products is most important thing to promote the products. Marketing is the organization of the sale of product, For example, deciding on its price , areas that it should be supplied to. Companies always consider the customer's preference to conduct the new marketing strategy. 

2014년 10월 25일 토요일

Refutation and Concession

1. What is my thesis?

Marketing strategy have positive effects on society, business, children's behavior and so on.

2. What is the opposite position?
Marketing strategy are not related with the society,business, children's behavior and have no positive effects.

3. What arguments can I anticipate?
a) Marketing strategy have no relation with the customer's purchase rate. 
b) Customer's preference on products is most important thing to promote the products.

4. How will I counter those arguments?


a) Many companies create and use marketing strategy to promote their products to customers.
b) Analyze the customer's preference is the kind of marketing.

My Refutation and Concession
 My arguments are not always correct and can have flaws. It is complicated to determine which is marketing and not.They first stated that marketing strategy have no relation with the customer's purchase rate. Even if many people are not aware of the marketing strategy, many companies spend time creating new marketing strategy to promote their commodities to the customers. Everyday, we can experience numerous of novel marketing strategy and it is connected with the purchase rate. If the marketing goes successfully, many people will aware of the product and they will purchase more.
 Second, they stated that customer's preference on products is most important thing  to promote the products. Marketing is the organization of the sale of product, For example, deciding on its price , areas that it should be supplied to. Companies always consider the customer's preference to conduct the new marketing strategy. 

Confirmation

1. What is my thesis?

There are many marketing strategy that have positive effects on society, business, children's behavior and so on.

2. What types of source am I using to defend my thesis?

 The research data of "The effects of marketing strategy"(Google)

3. Are my arguments mostly based on evidence, logic or emotion?

 Most of my arguments based on research. It's hard to find the scientific evidences for my arguments because there was no statistics analyze the marketing accurately.So I have to prove my thesis by logic and logical research.

 My Confirmation

  Marketing is important way to promote the companies's products and deciding its price. There are various kinds of marketing we experience in daily life. The Valentine's day, Pepero day, White day and so on is the examples of day marketing. For instance, in valentine's day B2B company held customer appreciation valentine. They gave  e-mail to all customers about their brand sale news, also the show love to the charity. It can be a good chance to customers to get an opportunity through the brand sale news. In addition, there is a lifestyle marketing. It is focused on the lifestyle of the people and persuade consumers to buy their products like the morning menu only for the businessman, walking shoes and so on. Marketing attract the people through provide the convenience service for individual. 
  Satisfaction of the individual as a consumer is the aim of marketing.In society, business, they have goals or needs that have to be taken into account in judging  the effects of marketing. Also, when the marketing strategy end in successful, many people will purchase the products and the economy is positively affected. To children, they can become informed about the products they purchase and develop the skills to determine what is acceptable. The most important part to decide the marketing strategy is define or seize your consumers preferences.It will be connected to the purchasing rate of the your company's commodity.

First research




Narration

My persuasive argument thesis is: Marketing strategy has an positive effects on society, business , children's behavior and so on.


1. What do people already know about my topic?

  People already know about that there are various marketing strategy that many companies use to attract customers, but they didn't know about the positive effects in marketing.

2. What research has already been done about my topic?

http://futureofchildren.org/futureofchildren/publications/highlights/18_01_highlights_08.pdf
http://en.wikipedia.org/wiki/Linguistic_relativity : Whorfian Theory - The positive effects of marketing to children
http://www.stratmark.fi/wp-content/uploads/2006/11/Thesis_Jaakkola_FINAL.pdf - Marketing's effects on business performance

3. What are the implications of my argument (What if I'm right? What if I'm right and people ignore me?)

People would aware of various kinds of marketing strategy and they might not fall into the bad temptation of purchasing products by marketing so they can raise the true appreciation. If people ignore me, there will be a lot of people who didn't aware of marketing strategy and people cannot raise the cognition about recognize the effects of marketing.


My narration

 The marketing strategy means the organization of the sale of product, For example, deciding on its price , areas that it should be supplied to. Nowadays, there are various kinds of marketing strategy all over the world, for instance the MacDonald lunch time sale is the kind of time marketing. Like this, there are various kinds of marketing strategy. This marketing strategy can create a positive effects on society, business, children's behavior and so on. 

 Satisfaction of the individual as a consumer is the aim of marketing.In society, business, they have goals or needs that have to be taken into account in judging  the effects of marketing. Also, when the marketing strategy end in successful, many people will purchase the products and the economy is positively affected. To children, they can become informed about the products they purchase and develop the skills to determine what is acceptable. 

 There will be opponents that marketing has no influence or bad effects on society, business, children's behavior and so on. However, even they don't believe, we all live with the marketing strategy. we should aware of the marketing and should raise the cognition about recognize the effects of marketing to not fall into bad temptation of purchasing products.

The introduction



The introduction of my first draft.

In our everyday life, many companies use various marketing strategy to attract the customer buy their products. Think about our daily life, we naturally experience many marketing strategy that companies use to draw a customer. Furthermore, marketing strategy could have a lot of positive effects that we are not aware of it. You might think so it is a commonplace that doesn't need an explanation. But, it's important to aware of there are positive effects of marketing strategy and the difference among many companies marketing strategy.

1. Attention grabber -
I attracted the audiences by explain the simple marketing strategy that most people can understand easily.

2. Explains the topic -
Is the current marketing strategy truly have the positive effects to the customer? I will introduce the marketing strategy that the company apply to attract the people.

3. My thesis -
My topic is that 'The marketing strategy has positive effects'. I think it is clear to describe the reasons for this.